After 47+ plus years Omaha's Olympia Cycle owners are reluctantly selling their 40th and Hamilton Street location. Bicycle sales have been strong. Even curbside. 40th Street staff was willing to continue working through COVID. (Curbside bike sales only. No repairs, no part sales.)
Treating our diverse customers equally, align with our very liberal Scandinavian American heritage. In 47 years we have never been accused of treating someone differently than we would want to be treated. Until recently, we have never been accused of thinking ourselves better. Do we have larger-than-life-sales-person-like personalities? No, not at all. Do we try to be honest and direct? We really do. At first we thought this-all was a misunderstanding. Yet after further communications, we are now scratching our heads.
In our work and our personal lifes, we are on the side of the disenfranchised. We are passivists, abore violence, and do not understand the violence against individuals of color, of low income and those dealing with mental and physical health issues. No, we do not have big smiling personalities. We are even keel and predictable at best. Our customer service creed: If they do not need it, do not sell it to them.
We could not have remained open all these years without our diverse bicycling customers and staff. Our customers were not simply culturally diverse, they were economically diverse. And yes, we consistently treated everyone the same. The individual who wanted to purchase an Italian bike was treated the same as the the customer who needed a tire repair kit. We served professional athletes, physicians, professors, homeless and challenged on most working days. We are grateful to them all.
1. Purchase a bicycle that fits, is light-weight and that has gears. Learn to use your gears. It is enlightening to know how a bicycle works. Bicycles are truly beautiful. The bicycle becomes part of your identity. Love your bicycle, love yourself. Love yourself, love your bicycle.
2. Wear a helmet; use lights; wear hard-soled shoes; follow road rules; keep air in your tires.
3. A too-low bicycle seat will sabotage your fun; cut your distance and ruin your knees. Save your knees, raise your seat appropriately. Learn to stop and start from your pedals, not your seat. If you can touch the ground while sitting on your seat, your seat is too low.
4. Pedal with the ball of your foot; your metatarsalgia. Do not pedal with your arches or your heels. Again, wear hard soled shoes.
5. Develop a relationship with the bicycle shop from where you purchased your bicycle.
6. Watch a bicycle race. Train and sign-up to race in a bicycling event. Read about Major Taylor, Fabiana Luperini, Eddie Merckx.
7. Stop at stop signs. Use your arm signals. Smile, you are a bicyclist now. Keep-the good name going.
Usually we service the bicycles we sell, During this Pandemic, we are unable to take new repairs.
We are unable to order parts let alone tubes.
We will sell our new bicycles by appointment only. Masks are required.
Because of COVID Staffing and our self-supported COVID Safety, we are simply too busy selling and servicing our own bicycles. Which we need to do to remain open.
- Will notify when free community repair education is reinstated.
New Bike Shop Quality Bicycles, including electric. Bianchi, BMC, Raleigh and Giant.
The only bicycle we are interested in buying-back is a Larry Thorsen "Thorsen" bicycle. If you have a Larry Thorsen "Thorsen" bicycle - or even one of his handmade frames - we are motivated buyers.
As far as trade-ins... we don't take them because we sell new bicycles. We might possibly consider a Bianchi, Pinarello or a Panasonic - if originally purchased through our stores. Better yet, we ask that you consider donating your "in-decent-shape" bicycles to the annual Oct.31 Fall Festival at Zion Baptist Church on 2215 Grant Street, Omaha, NE. If your bicycle donation needs nominal work, we will gladly get it ready for the youth bicycle raffle.
We assemble and service the bicycles we sell.
We assemble and service the electric bicycles we sell. Our bicycles are warrantied through the manufacturers. We have been selling and working on electric bicycles since 2006. We are no longer assembling outside electric bikes. Because of safety concerns we only assemble GIANT, Bianchi and Raleigh electric bicycles.